档案列表

The Complete Idiot’s Guide to Small Business for Canadians

完全傻瓜指南之加拿大人做小生意

Larry Easto拉里·伊斯托

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Doing Business 2010: Reforming through Difficult Times

2010年生意经：困难时期需改革

World Bank世界银行

Doing Business 2010 is the seventh in a series of annual reports investigating the regulations that enhance business activity and those that constrain it. Doing Business presents quantitative indicators on business regulations and the prote...

HR Magazine Guide to Managing People

人力资源管理指南

Society for Human Resource Management人力资源管理协会

For 50 years, HR professionals have relied on HR Magazine to provide perceptive, in-depth information on how to manage their organizations most valuable resourcepeople. Now, the best management selections from HR Magazine have been collecte...

Marketing Metrics: The Definitive Guide to Measuring Marketing Performance (2nd Edition)

营销绩效：衡量营销绩效权威指南 第二版

Paul W. Farris保罗·法里斯

The Definitive Guide to the New State-of-the-Art in Marketing Metrics Marketing Metrics, Second Edition , is the definitive guide to todays most valuable marketing metrics. In this thoroughly updated and significantly expanded book, four le...

Wall Street Revalued: Imperfect Markets and Inept Central Bankers

重估华尔街：不完美的市场和无能的央行行长

Andrew Smithers安德鲁·史密瑟斯

Andrew Smithers , one of the worlds foremost economists, showed that at its peak in 2000 the US stock market was wildly over-priced and argued that central bankers should adjust their policies to prevent asset bubbles. But the Federal Reser...

twitter means business

Twitter意味着商机

Julio Ojeda-Zapata胡里奥·奥赫达·萨帕塔

Millions of Internet users have fallen in love with the Twitter microblogging service, which lets them swap brief text tweets. Now companies are embracing the service to engage customers, promote products and monitor what is being said abou...

20 Minutes to a Top Performer

20分钟成为执行专家

Alan Vengel艾伦·温吉尔

Transform Average Employees into Powerhouse Performers I cannot think of a more important message and timely book. 20 Minutes to a Top Performer offers quick, simple techniques for managers to improve their effectiveness in communicating wi...

The Accidental Billionaires: The Founding of Facebook A Tale of Sex, Money, Genius and Betrayal

偶然的亿万富翁：Facebook创办中的性爱、金钱、天才与背叛

Ben Mezrich本·莫兹里奇

Facebook由Mark Zuckerberg和哈佛大学的同班同学Eduardo Saverin一同创立，后来Eduardo由于与Mark在法律上有些纠纷而推出了团队。据称，该网站开始是为了结识女友而建立。一段时间后，网站内容...

China Rising: Will the West Be Able to Cope?

中国崛起：西方准备好了吗？

Jan Willem Blankert简·威廉·布兰克

Once viewed with fear in the West, rising China is now seen as essential for the survival of the global economy. But does the West really have a coherent strategy towards China? And as China continues to post impressive growth rates despite...

Writing, Speaking, Listening: The Essentials of Business Communication

写作、口语、听力：商务交流要领

Helen Wilkie海伦·威尔基

This handbook provides guidance on the three major communication skills at work - writing, presenting, and listening. It is suitable for managers, professionals, training departments and anyone in a people related job....