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Seven Steps to a Successful Business Plan
七步搞定成功商业计划
Al Coke阿尔·库克
As the saying goes, "People don't plan to fail--they fail to plan." In business, this failing is fatal--because planning is essential to the well-being and success of any company. Seven Steps to a Successful Business Plan cuts past the tradi...
Think Like Your Customer
换上顾客的脑袋
Bill Stinnett比尔·史汀奈特
How to capture customers by learning to think the way they do The most common complaint Bill Stinnett hears from his corporate clients is that would-be vendors and suppliers "just don't understand our business." In Think Like Your Customer,...
The Resume Writer’s Workbook
简历写作手册
Stanley Krantman斯坦利·克兰特曼
This comprehensive book is an all-inclusive job search handbook addressing all areas of the job search in an easy-to-read style. This resource is designed to lead users step-by-step through the job search maze. It includes exercises to help...
Stock Market Rules
股市法则
Michael Sheimo迈克尔·沙伊莫
Unwritten rules of Wall Street--what works, what doesn't, and how investors can tell the difference Investing is governed by unofficial rules, passed to investors through brokers, the financial press, and even fellow investors. For more than...
The Sales Success Handbook
销售制胜手册
Linda Richardson琳达·理查森
To sell today, salespeople must add value, provide perspective, and show customers how a product will solve their specific needs. "The Sales Success Handbook" outlines a six-step program for hearing and understanding exactly what customers h...
Trade Like Warren Buffett (Wiley Trading)
像巴菲特一样交易
James Altucher詹姆斯·阿尔图切尔
投资始终要牢记两条:第一条是永远不要亏损;第二条是永远记住第一条。——沃伦·巴菲特 在过去50年里,没有人比巴菲特更加多样化地采用投资策略了:股票、商品投资、债券、套...
How to Be Happy at Work: A Practical Guide to Career Satisfaction
如何快乐工作:获得职业满足的实用指南
Arlene S. Hirsch阿琳·S·赫希
Whether you are choosing your first career, rethinking the choices you made years before, or deciding how to spend pre- and post-retirement years, the right choices can make all the difference. Includes helpful real-life stories....
How to Sell Yourself
成功的自我行销
Arch Lustberg阿克·卢斯伯格
How many people do you know who have a knack for connecting with others? Very few of us are born with it. The rest of us need to learn it. This book explains in clear, simple, easy-to-understand, common sense terms the skills you need to dev...
How to Work for an Idiot: Survive & Thrive-- Without Killing Your Boss
我爱笨老板:活用向上管理的智慧
John Hoover约翰·胡佛
For more than two decades, Dr. John Hoover has written books on leadership, creativity, and organizational performance, extolling the virtues of flattened organizations, collaborative leadership, and shared responsibility. His clients welcom...
First 90 Days: Critical Success Strategies for New Leaders at All Levels
最初的90天:适合所有领导者的关键成功战略
Michael Watkins迈克尔·沃特金斯
This earnest guide to career transition periods-when a new job or promotion puts an employee in an unfamiliar role-asserts, reassuringly, that navigating the all-important first 90 days is a "teachable skill." Business professor Watkins, co-...
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